You work at a marketing agency that just completed a major campaign for a high-profile client. The campaign's success will determine if the client continues to work with your agency. Your manager instructs you to prepare a report summarizing the campaign's performance.
When analyzing the data, you find that the campaign’s results were decent but did not meet the promised key performance indicators (KPIs). However, your manager suggests that you tweak the numbers slightly to make them appear more impressive to the client. The client will likely not investigate the data deeply, and the adjustment will make your agency look better.